Nowadays, product reviews and ratings play a very important role. 📝 It is estimated that over 90% of people read reviews before buying, and 84% of buyers trust the reviews on the site. Very often opinions are the decisive argument whether it is worth buying a given product or not.
So why is it worth collecting customer feedback?
☑️ More traffic on the site
Customer feedback causes increased traffic to the website. Although they will only be read when you visit the reviews page, Google recognizes user-generated content in the reviews. This means that Google will see your website as one that is constantly adding new content and will place it much higher in search results. The higher the position in the search engine, the greater the number of website visitors.
☑️ Higher conversion rate
Product reviews also increase the amount of conversions. Over 70% of online shoppers read reviews before making a purchase. If you allow potential customers to view feedback and ratings, you will increase your chances of getting another order.
☑️ Product credibility
The more opinions a product has, the more credible it becomes for the customer. In a time when many counterfeit things can be found on the Internet, reviews have become the main determinant of authenticity. When a product has a lot of positive feedback and ratings, you can be sure that it is worth buying.
In addition to the products offered, the quality of customer service is also assessed – we wrote about how it should look and what the most common mistakes are in previous posts. The best way to professional customer service is to commission it to experienced consultants. These are the consultants we employ to handle the GetLead.page chat. If you want your company to collect the best opinions about customer service, check our offer.
Test our consultants from $1 / hour! Find out more here.